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About us

Leaders in intent data

We’re on a mission to transform the lead generation market, providing intent first prospects with a 95%+ degree of data accuracy.

A man and woman analysing a bar graph and highlighting valuable intent data

Our 3 pillars

Built on firm foundations

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Data

We use GDPR compliant first party data and verify all contact information.

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Customers

We provide tailored, intent-first leads, as well as a reliable customer service.

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Employees

We foster a flexible, happy and development-focused work environment.

Our story

Why we started

Lots of companies promise intent data. But very few deliver. Too often, marketing funnels are fluffed out with low-quality prospects.

That’s why we set out to build a tool that actually gathers and understands intent. And we’ve done just that.

Our AI delivers intent-first data better than any other platform with a 95% degree of accuracy.

A man and woman reviewing intent data results on a desktop computer

What our clients have to say:

"We have been working with Intentify Demand for a few years now and they consistently deliver on our requirements. They are an incredibly reliable partner who listen to our needs and offer great responsiveness. They have a strong data led approach which not only helps with the quality of the leads but also drives the overall success of our campaigns. I would strongly recommend them as a partner!"
Head of Media Growth, EMEA
The Marketing Practice
"I have personally been working with Intentify Demand for a couple of years, and everyone I have interacted with, from both sales and operations side, has been a pleasure to work with. In terms of lead delivery, they are an incredibly reliable partner, and always deliver campaigns in a timely and efficient manner. The email response times are prompt, with quick turnarounds on every aspect of the campaign from start to finish. I would highly recommend working with them if you want a valuable partner"
Media Account Manager
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"Our content syndication partner exceeded our expectations with their exceptional accommodation and professionalism. Their operations team flawlessly launched our campaigns, while their account management team proactively enhanced lead quality by tweaking lead criteria. Will definitely continue to work with Intentify Demand."
Director, Digital Marketing
Orbcomm
"At Soracom, we have been highly impressed with Intentify Demand. Not only are their leads very accurate in terms of job titles and types of professionals they share with us, their flexibility and customer service to accommodate our requests or updates is hugely helpful. They have saved our SDRs hours of valuable time and are just a great company to work with."
Digital Marketing Manager
Soracom
"Intentify Demand are an incredibly trustworthy and high quality lead gen provider. They go above and beyond to provide data for us at Alert Logic, in a timely and accurate manner. Their intent data is not only accurate but has helped contribute to measurable opportunities and pipeline for our sales team."
Alert Logic
"Since I started working in the industry a few years ago, I’ve been working with Intentify Demand across multiple clients and campaigns. From both a sales rep and an operations point of view, they have all been a pleasure to work with. Always a seamless process when briefing, in the set-up phase and then into the reporting of campaigns. I always love working with the team at Intentify Demand as I know I can rely on both their lead quality and their timely response to emails/reporting/campaign management. I would highly recommend them as a media partner to work with in all aspects of the campaign process." 
Senior Account Executive
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Our people

Meet the team

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Cricket

Type of Dog: Black lab

Band/Artist: Coldplay

Food: Indian

Drink: G&T

Film: Gladiator

Series: The Office

Nandos Spice Level: Extra Hot

Chief Executive Officer

Will Smibert

Kevin Ellis
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Armchair Spectator

Type of Dog: Border Terrier

Band/Artist: Robert Rauschenberg

Food: BBQ

Drink: When permitted

Film: Pulp Fiction

Series: Succession

Nandos Spice Level: Hot

Senior Sales and Strategy Director

Kevin Ellis

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: CrossFit

Type of Dog: Aussie Doodle

Band/Artist: Leon Bridges

Food: Anything and Everything

Drink: Fig Negroni

Film: Green Book

Series: Drive to Survive

Nandos Spice Level: Hot

Senior Director of Sales

El Bryant

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Football

Type of Dog: King Charles Cavalier

Band/Artist: Elvis Presley

Food: Thai

Drink: Gin and Tonic

Film: The Goonies

Series: Money Heist

Nandos Spice Level: Lemon & Herb

Head of Campaigns

Katerina Charalambous

Sunita Kerai
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Running

Type of Dog: Pomeranian

Band/Artist: Mariah Carey

Food: Thai

Drink: Gin and Tonic

Film: Pretty Woman

Series: Married at First Sight

Nandos Spice Level: Medium

Head of Finance

Sunita Kerai

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Volleyball

Type of Dog: Shar-Pei

Band/Artist: Maroon 5

Food: Italian

Drink: Lemonade

Film: Avengers

Series: Squid Game

Nandos Spice Level: Lemon & Herb

Head of Global Data Operations

Maco Dimayuga

Holly Jones
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Tennis

Type of Dog: Golden Retriever

Band/Artist: George Ezra

Food: Turkish

Drink: French Martini

Film: Encanto

Series: The Bodyguard

Nandos Spice Level: Medium

Marketing Manager

Holly Jones

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Please no sports

Type of Dog: Dachshund

Band/Artist: Florida Georgia Line

Food: Pizza

Drink: Vodka Lemonade

Film: The Godfather

Series: Brooklyn Nine Nine

Nandos Spice Level: Lemon & Herb

Creative Content Director

Natasha Vickery-Orme

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Baseball

Type of Dog: Labrador

Band/Artist: Watchhouse

Food: Chipotle

Drink: Lemon Seltzer

Film: Anything Tarantino

Series: The Office (US)

Nandos Spice Level: Hot

Senior Sales Director

Hunter Silva

Josh Dietert
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Golf

Type of Dog: Silky Terrier

Band/Artist: The National

Food: Sushi

Drink: Old Fashioned

Film: There Will Be Blood

Series: Breaking Bad

Nandos Spice Level: Hot

Senior Account Director - US

Josh Dietert

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Boxing

Type of Dog: Labrador

Band/Artist: The Killers

Food: Italian

Drink: Rioja

Film: The Godfather

Series: Curb Your Enthusiasm

Nandos Spice Level: Medium

Sales Director - EMEA

Stephen O'Loan

Sam Valko
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Tennis

Type of Dog: Labrador

Band/Artist: Kontrafakt

Food: Schnitzel

Drink: Irish Mule

Film: Man on Fire

Series: Better Call Saul

Nandos Spice Level: Medium

Senior Account Director - APAC

Sam Valko

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Soccer/Football

Type of Dog: Great Pyrenees

Band/Artist: Lund

Food: Chicken Tenders

Drink: Rootbeer

Film: Jumper

Series: Peaky Blinders

Nandos Spice Level: Medium

Senior Sales Development Representative - US

Austin Jouett

Caroline Leonard
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: F1 to watch, F45 to do

Type of Dog: Westie X Bichon Frise

Band/Artist: Harry Styles

Food: Ramen

Drink: Picante

Film: The Parent Trap

Series: Friends

Nandos Spice Level: Medium

Senior Campaign Manager

Caroline Leonard

Gina Kirkwood
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Football

Type of Dog: Bulldog

Band/Artist: Beyoncé

Food: BBQ burnt ends

Drink: Ranch water

Film: Airplane!

Series: Succession

Nandos Spice Level: Medium

Senior Campaign Manager, US

Gina Kirkwood

Emma Tinker-1
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Boxing

Type of Dog: Miniature dachshund

Band/Artist: Fred Again

Food: Thai

Drink: Dark and Stormy

Film: Aladdin (the original)

Series: Fool Me Once

Nandos Spice Level: Medium

Account Director - EMEA

Emma Tinker

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Football

Type of Dog: German Shepherd

Band/Artist: IMT Smile

Food: Indian

Drink: White Russian

Film: Inglorious Basterds

Series: The Office

Nandos Spice Level: Medium

Senior Business Development Manager - APAC

Lukas Salanci

Daniel Donator
Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Baseball

Type of Dog: Labrador

Band/Artist: Drake

Food: Chicken Tikka Masala

Drink: Pinot Grigio

Film: Inception

Series: Daredevil

Nandos Spice Level: Mango & Lime

Campaign Manager

Daniel Donator

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Sales
Marketing
Campaign Management
Finance
Industry Knowledge
Client Relationship Skills
Creativity

Sport: Basketball

Type of Dog: Labrador

Band/Artist: X ambassadors

Food: Fish

Drink: Coffee

Film: The Green Mile

Series: Sex and the City

Nandos Spice Level: Medium

Finance Assistant

Ieva Markauskaite

Contact us

How can we help you succeed?

Low quality leads simply don’t convert. And to make matters worse, they clog up your pipeline. Instead of feeling frustrated, let’s talk about how we can fix it.

Get in touch
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